Western European Private Cloud Infrastructure Growth

The detractors of cloud computing benefits will state that the typical adoption is still limited at most enterprises -- they're deploying cloud services to a few early-adopters. That being said, some leading markets are confidently moving ahead with mainstream deployments, regardless of the caution. While others, such as western Europe, are apparently in transition.

The western European private cloud market will grow at a CAGR of 23.2 percent for the next five years to reach $7.9 billion in 2016, according to the latest market study by International Data Corporation (IDC).

IDC has been looking in-depth at the private cloud marketplace -- from a hardware, software, services and networking points of view.

"The growth of private cloud is even more impressive in the context of the current economic situation," said Mette Ahorlu, research director, IDC European Services.

According to IDC's assessment, demand in the region is being driven by the need for cost savings and efficiency and with a longer perspective of creating increased flexibility, and is across the board -- from hardware, to software, to management, networking and services.

Creating a private cloud has an impact on all aspects of IT infrastructure.

Key findings from the market study include:

• Most enterprises are still in early phases of cloud adoption, typically testing out cloud and perhaps rolling out one or a few cloud services to the full range of relevant users, but not deploying cloud on a really large scale.
• There is growing interest in pre-packaged private clouds, pre-configured with servers, storage, network and management that speed up implementation and reduce need for services.
• The cloud computing approach is to become a critical part of the IT strategy for the majority of EMEA organizations in the next two to three years.
• While security, compliance and data location are barriers to public cloud they become drivers for the adoption of the private cloud.
• Partnering between technology companies and service companies is important to help create transparency in a complex market where clients think there are too many moving parts.
• Hosted private cloud is not nearly as popular as clouds on customers' premises, but hosted private cloud will grow even faster and revenue will exceed on-premises clouds by 2016.
• While the market is serviced by traditional IT providers and outsourcing companies, telecom service providers have also seen it as a great opportunity to expand their businesses.

IDC believes that managed cloud services is fundamentally a network-based offering. It's becoming an established commodity, scales to a mass market customer base, and builds on the kind of support or billing relationships that telecom service providers are capable of offering.

Cloud Service Usage Now Mainstream in UK and Ireland

The increased uptake in cloud service adoption is truly a worldwide phenomenon. New research published by Cisco Systems demonstrates the dramatic shift in attitudes towards cloud services in the UK and Ireland.

The report -- entitled "Cisco CloudWatch 2012" -- is the second in Cisco's annual Cloud series and finds IT decision makers in a bullish mood, increasingly placing applications and services from across their business into the cloud and planning for further investment over the coming 12 months.

Furthermore, the message that cloud services can deliver significant cost reduction is now resonating within the IT community -- cost saving has become a top driver for adopting cloud applications.

Granted, security remains the number one concern when migrating services and applications to the cloud. But that concern is noticeably less pronounced than in last year's report.

The use of public cloud is up 11 percent, although private cloud still dominates.

Key findings of the market study include:

• IT decision makers say that cloud is now on their agenda -- a resounding 90 percent up from just 52 percent in 2011.
• Of this number, 31 percent consider cloud as being critical and underpinning much of the organizations' activity (this was just 7 percent in 2011).
• Of those organizations where cloud is on the agenda, 85 percent are planning further investment in the next twelve months.
• In CloudWatch 2011, reducing cost ranked fifth in a list of most important things when considering cloud -- in today's report it ranks as the number one priority.
• 20 percent reduction in concerns over security (52 percent in 2012 compared to 72 percent in 2011).
• 54 percent of respondents currently use private cloud (up from 34 percent in 2011) and public cloud usage is up from 18 percent in 2011 to 29 percent in 2012

Cisco commissioned independent research amongst IT decision makers across a broad range of vertical sectors including retail, finance, healthcare, public sector and service provider.

The results clearly show that cloud has moved from hype to reality, with cloud now seen as a mainstream element of IT strategy.

"This new report validates a shift that many of us in the IT industry have been witnessing first hand over the last 6-12 months. Cloud usage has now gone mainstream. After several years of ‘hype' across the IT industry, it now seems that cloud is maturing and organizations across a broad range of sectors are realizing the benefits of moving to a cloud model, said Ian Foddering, Chief Technology Officer and Technical Director, Cisco UK and Ireland.

Foddering continues, "Against this backdrop it's encouraging to see progressive companies realize the potential of cloud to revolutionize their respective industries. All these signs point towards a well-established market where the previously blurred boundaries of cloud computing are clearing. IT decision makers now more educated about the distinctions between cloud and managed services and more willing to invest."