Increased Adoption of Telepresence and New Video Apps

Telepresence and other forms of advanced visual collaboration technologies are moving further into the mainstream of forward-looking business practices. This increase in adoption has been a global phenomenon, as more business leaders follow the numerous application examples of the early-adopters.

Infonetics Research released excerpts from its second quarter 2011 (2Q11) "Enterprise Telepresence and Video Conferencing" report. Their findings demonstrate the progress that's been made so far this year.

Their latest market study provides insights on market size, vendor market share, and analysis for PBX-based video phones and software, as well as dedicated video conference infrastructure and endpoints -- including immersive telepresence and software.

Forecast for Continued Double-Digit Growth

For the first 6 months of 2011, enterprise telepresence and video conferencing equipment revenue is up 24 percent year-over-year -- and according to the current Infonetics market assessment, they expect strong double-digit growth in 2011 over 2010.

"Growth will stay in double-digit territory through at least 2015, thanks to demographic and communication trends favoring video, increasing acceptance of video among users, and specific use cases like tele-learning and tele-medicine," notes Matthias Machowinski, directing analyst for enterprise networks and video at Infonetics Research.

 Enterprise Telepresence and Video Conferencing study insights include:

• The global enterprise video conferencing and telepresence equipment market jumped 21% to $683 million between the first and second quarters of 2011, setting a record high for quarterly revenue.
• Year-over-year (2Q10 to 2Q11), the market is up 34 percent.
• Cisco, the leading vendor, sequentially increased its videoconferencing and telepresence system revenue 33 percent, and now holds over half the global market share.
• Infonetics forecasts the enterprise telepresence and video conferencing equipment market to grow to $5.4 billion by 2015.
• Dedicated multi-purpose room video systems make up over half the enterprise video equipment market now and will continue to be the biggest revenue-generator among enterprise video solutions.
• Meanwhile, videophones are the fastest-growing segment of the market; they are the smallest in size.
• Regionally, the strongest demand for enterprise video equipment is coming out of North America, China, India, and Brazil.